We’re passionate about helping you grow and make an impact.

Meritt Dahlgren and Marci Jacobs of Alexander Valley Cellars, family-owned wine warehousing and logistics company in Sonoma County.

Who we are

We are Alexander Valley Cellars, a family-owned leader in wine logistics, proudly rooted in Sonoma County’s agricultural heritage for over 30 years. Our family has been dedicated to providing exceptional wine storage, fulfillment, and transportation services. As a leading Third-Party Logistics provider in Sonoma County, we operate multiple locations along the 101 corridor.

We thrive on the principle that strong customer relationships are key to success. Living among our winery customers, our founder Marc Dahlgren emphasized the importance of reliable service and a committed team. Today, that ethos continues with his children, Meritt Dahlgren and Marci Jacobs, who uphold our family values of hard work, innovation, and community service.

Over the years, we’ve grown through long-term relationships with customers who rely on us for dependable service throughout every phase of the supply chain. Many of our customers have been with us for over a decade, with some relationships spanning two generations.

In response to evolving customer needs, we’ve broadened our services to include direct-to-consumer shipping, online inventory access, and specialized projects. We also cater to a diverse range of beverages, including non-alcoholic drinks and spirits.

Our Team

At Alexander Valley Cellars (AVC), a family-owned wine warehousing and logistics company in Sonoma County, our team is the heart of what we do. We pride ourselves on fostering a family-like atmosphere, where some employees have been with us for over two decades, bridging two generations of family ownership, and even bringing their own children to work with us.

Our team’s dedication to quality warehousing, fulfillment, and exceptional customer service is the driving force behind our growth. Learn more about the people behind AVC or explore our wine warehousing and fulfillment services.

David Ramirez, Warehouse Manager | An AVC Team member since 1995

David started at AVC when there were only three people in the warehouse and now supervises a team of 35. His leadership ensures wine warehouse operations and order fulfillment run efficiently, helping customers move case goods on time and with accuracy. Inspired by the positive work environment established by the founders, David continues to uphold those values. Outside of work, he enjoys cooking Italian cuisine, spending time with his mother, and painting abstract art.

Raul Chimelir, Operations Manager | An AVC team member since 2010

Raul is known as AVC’s technology solutions expert, applying his passion for systems to improve logistics and warehouse operations across all departments. With a background managing his family’s vineyard in Uruguay, Raul brings a unique perspective to the team. He is especially proud of developing and updating client and company portals for inventory tracking and wine logistics, enhancing efficiency for staff and customers. Raul balances technical projects with direct client interactions, ensuring winery needs are met quickly and effectively.

Lisa Costa, Senior Compliance/Billing Manager | An AVC Team member since 2013

Lisa plays a crucial role at AVC by managing compliance and regulatory requirements that affect bonded storage, DTC fulfillment, and winery logistics. Her expertise includes direct-to-consumer shipping regulations, export tax deferral (TTB) programs, tax and operations reporting, and managing unlabeled wine regulations. She also oversees billing, accounts receivable, and customer onboarding—ensuring procedures are transparent and understandable for both customers and coworkers. Lisa’s consistency and accuracy are invaluable in keeping AVC running smoothly and in full compliance, while enhancing the overall client experience.

Michael Mendoza, Customer Service Manager | An AVC Team member since 2018

Michael grew up in the wine industry and brought that knowledge to AVC. He quickly built a reputation for VIP-level customer service for winery clients, ensuring that logistics details, case pack specs, compliance documents, and carrier preferences are handled seamlessly. He’s known for clear communication, fast problem-solving, and closing the loop with no loose ends. Internally, he manages requests end-to-end, escalating early to prevent surprises. Off the clock, Michael applies his same attention to detail to sketching and painting. His standard is simple: make clients feel like the top priority and deliver results—consistently.

Alexander Valley Cellars sign at the Sonoma County wine warehousing and fulfillment facility, highlighting family-owned 3PL services.

  • Privacy Policy

    Effective Date - January 1, 2024

    Alexander Valley Cellars Inc. ("we," "us," or "our") values your privacy and is committed to protecting your personal information. This Privacy Policy outlines how we collect, use, and protect your information when you visit our website, alexandervalleycellars.com.

    No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties

  • We collect personal information that you voluntarily provide to us when you fill out a form on our website. The types of personal information we may collect include:

    • Name

    • Email address

  • We use the information you provide to:

    • Respond to your inquiries and requests.

    • Provide you with information about our services.

  • We do not share, sell, rent, or otherwise disclose your personal information to any third parties. Your information is used solely for the purposes outlined in this Privacy Policy.

  • You have the right to request access to the personal information we hold about you. You may also request that we delete your personal information. To exercise these rights, please contact us at info@alexandervalleycellars.com.tion

  • Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected personal information from a child under 13, we will delete such information from our records.cription

  • We do not use cookies or similar tracking technologies on our website.

  • While we do not store user data, we are committed to implementing appropriate technical and organizational measures to protect any personal information you provide from unauthorized access, alteration, or destruction

  • We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the effective date will be updated accordingly. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.